Benny Latino
Benny LatinoCo-Founder / CEO
Graduating from the University of Montevallo in Alabama, Benny has always had a desire to help others. He has been in the healthcare industry for 20 years, and an entrepreneur from very early on. His desire to help seniors enabled him to put the capital together to go out on his own in 2004, when he started noshow.rugiver Services, Inc. He quickly realized he could serve seniors in an additional way, and began noshow.ru in 2005.

Since then, both businesses have grown substantially due to the focus on quality care and the mission of Providing Home Care and Moving SOLUTIONS. noshow.ru is now local and nationwide, serving ALL ages with residential, commercial, and long distance moves. “It’s the best decision I’ve ever made,” states Benny of starting his businesses. “I know I make a difference every day, and I am proud of my team in the field and everything they do.” He’s also very proud of his marriage of 20 years to wife Alice, and their children, Cole, Cecilia, and Benny III.

Alice Latino
Alice LatinoCo-Founder
Alice brings over 20 years of experience in Management to noshow.ru. With an MBA from the University of Alabama and a Bachelor of Business Administration from the University of Montevallo, her love of the elderly supported a long 17 year career in Senior Living, and the co-launching noshow.ru Home Health and noshow.ru in 2004 and 2005.

These Houston based companies lead with the Mission of Creating Home Care and Moving SOLUTIONS by offering Private Duty medical and nonmedical Home Care and both local and nationwide Moving. Alice also serves on the Texas Silver Haired Legislators Advisory Council, and is the Co-president of the Coming of Age Board.

Marcus Lee
Marcus LeeOperations Assistant
Marcus was born and raised in Houston, Texas where he graduated from McNeil High School. After attending school at Houston Community College, he was lead crew chief for a local custom concrete business and lead driver for other local moving companies. Marcus has worked in the moving industry for over ten years and was promoted from one of our lead drivers to his current position. Marcus enjoys spending his spare time with his wife, son and family. He is a devoted sports fan and car enthusiast. Marcus also enjoys staying in shape by going to the gym and by playing basketball. Marcus has been a valuable asset to our company.
Mike Duran
Mike DuranOperations Assistant
Mike was born in Odessa, Texas but moved to Houston at a very young age where he lived with his parents in Leander until he graduated from Leander High School. After graduation he joined the United States Marine Corps where he proudly served his country for four years including two tours in Afghanistan. After his honorable discharge from the Marines, he spent 6 months traveling and spending time with his family. He joined the noshow.ru Team in March of 2013 as a Crew Chief prior to being promoted to Operations Assistant. In his spare time, he enjoys spending time with friends and supporting his favorite football team “The Dallas Cowboys.”
Sandy Rodriguez
Sandy RodriguezOffice Manager
Sandy Rodriguez organizes and coordinates the office operations, procedures and resources to facilitate organizational effectiveness and efficiency. Having an extensive amount of experience with all administrative task including clerical and secretarial responsibilities, Sandy has shown compassion and dedication to Home Care Solutions from the beginning. She provides a vital role in coordinating the activities of our busy office. She not only ensures that the day to day job of managing our business is on task, but she plays a pivotal role in connecting our clients, customers, and employees, giving the best service possible.

Chicago born and raised, Sandy Rodriguez loves her new home town in Houston TX. She holds a Bachelor of Science degree of Accounting. Sandy strives in helping others, inspiring her to seek a career where she could immerse herself in it.

In addition of duties as an Office Manager, Sandy is also active and participates in her Church, which is part of a community outreach program, that provides hot meals to local homeless and underprivileged residents. She also spends time with her husband and son, enjoying all that Houston has to offer.